It started with a date
in a Montreal bakery
About
MUFFIN BOUTIQUE HISTORY
Shmarya and Lainie, began dating in their hometown of Montreal. Like many Montrealers, they often included a trip to the local bakery on their Saturday night dates, picking up a dozen hot-from-the-oven bagels, and finishing half on the way home. Lainie ultimately won Shmarya’s heart – through his stomach. She wooed him with her delicious, healthy muffins. Unable to resist those muffins… and Lainie, he proposed within the year! In 1995, with 3 kids in tow, Shmarya and Lainie made a dream come true, and made Aliyah. Adding two more children to their brood, they settled into their new life in Israel.
THE BATTER THICKENS
Health sprinkled
into the kitchen
Healthy eating and exercise were always a way of life for Lainie. Her love of cooking and baking evolved into a passion for experimenting with recipes and making them healthier by cutting down on oil and sugar, incorporating whole wheat flour and other good grains, and leaving out hydrogenated fats. Subsequently, Shmarya started experimenting in the kitchen with the muffin recipes Lainie had been making for years as well as perfecting a true Montreal bagel. He began giving out samples to family and friends to taste. Happily, their response was very enthusiastic!
HAVE YOUR BAGEL & EAT IT TOO
After months of hard work and a winning bagel recipe, Shmarya proposed again to Lainie – to open a store in Jerusalem. And thus, the Muffin Boutique was born!
